Review from author Rosebud Turner (her second book published with MindStir Media)

rosebud cover bk2Here is the author’s review regarding MindStir Media as a whole: “My experiences with MINDSTIR MEDIA has been in a word – Superb!!!I have had several people ask me after seeing the professional result of my first book, Through Talen’s Eyes: A Visit to Grandma’s House, what publishing company I used. I gladly told them about MINDSTIR MEDIA. I wanted a company that had the same definition of “excellence” as I did, and MINDSTIR did not disappoint. The owner J. J. Hebert’s standards are evident from start to finish of each project as obvious from the caliber of people he hires and trains, to the personal interest he takes with the authors … That is why when I was ready to begin the publishing process for my second book, Through Talen’s Eyes: “Grandma, What Is Prayer?“I immediately contacted MINDSTIR MEDIA again … I can only describe my second book as beyond perfection!”

Rosebud’s experience with Kathy Lee, a MindStir Media assigned children’s book illustrator: “Working with Kathy as my illustrator for my second book, Through Talen’s Eyes: “Grandma, What Is Prayer?” proved to be a stress-free, gratifying, and rewarding experience. Although she was not the illustrator I had for my first children’s book, Kathy promised that she would work hard to make my second book seamless and “just as good if not better than the first.” As we went through the rounds of proofs, it was evident that Kathy had both the internal heart as well as the external talent to be true to her word. Once I received my author’s copy and shared it with a couple of trusted friends, I was so filled with pride as I heard the expressions of “Oh my gosh,” and “Wow’s” as they looked at the book. The vibrant and beautiful illustrations make readers want to be in the scenes with the characters said one child as she looked at the pages of the book. I did not think I could be more pleased than I was with my first book, but Kathy surpassed my expectations!”

Review from author Therese Grant

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“The book proof arrived today and it really looks great! Maria came to my house and we give this a “good to go to print” thumbs up!

Please give the team a big thank you from me and Maria. We would not consider going anywhere else to have our work published. Everyone at MindStir Media involved with the publication of our book treated us like we were the only clients. The attention to detail, patience, kind replies to our endless emails and quick responses were very much appreciated.

Maria and I look forward to working with you and the team on “The Long Ride,” the next book in our series.”

–Therese Grant, author of The Adventures of Amy and Sue: The Bumpy Dirt Road

Review from author Katelyn Medlin

medlin coverWe’re making great progress with Katelyn Medlin’s new children’s book, Rusty to the Rescue, and we’re happy to announce that the plan is to release it this month, Nov. 2015. She recently saw the full cover design that her MindStir Media designer created for her book. Katelyn offered this positive response: “Wow! I am blown away… This looks amazing! I am just so happy that it’s all finally coming together. Thank you so so much for all your work. It’s greatly appreciated.”

Keep an eye out for Rusty to the Rescue later in November. As with all of our books, this one will be available at Amazon.com, Barnesandnoble.com and other fine retailers worldwide.

Market Your Book Like A Bestselling Author

Book Marketing Strategies & Tips from bestselling author J.J. Hebert

I’ve been self-publishing and running MindStir Media since 2009, producing a number of bestsellers for myself and others, and I can tell you with certainty that you won’t sell books if you don’t bother with book marketing. I realize that sounds like common sense, but you’d be surprised by the number of authors who think that book marketing is some mysterious and magical thing that takes care of itself. It’s not enough to sell copies to your friends and family. It’s not enough to hope that someone will find your book. It’s definitely not enough to simply make your book available on sites like Amazon.com. If you want to succeed — and possibly become a bestselling author — you must have a book marketing plan and you must stick to that plan religiously. Abandoning book marketing is like abandoning your book altogether. Seriously, book marketing is like the fuel that runs the car… Throughout the years, I’ve worked with probably hundreds of book marketing tips, strategies and ideas. Some of them worked and others failed miserably. I’ve tested and tweaked. I’ve ended unprofitable marketing campaigns and scaled profitable ones. Today, I’m going to take some of the guesswork out of book marketing. I’m going to share with you a list of 75 book marketing tips and strategies that I personally recommend to authors writing and publishing in any genre. Think of this list as your “book marketing plan.” Obviously, you can feel free to make it your own and flesh it out as you see fit. Also, as you do some testing and tweaking of your own, go ahead and add to the book marketing plan. Whatever you do, stick to the marketing plan!

BONUS: 50+ Writing Resources

Before you read the list of book marketing tips and strategies, give this some thought: What good is book marketing if you don’t have a professional and polished book to promote? No good at all! That’s why we’ve compiled a list of 50+ writing resources that we recommend to help you hone your writing skills before you delve into book marketing. If you haven’t already studied our recommended writing resources, click here right now to get the list!

75 Book Marketing Tips & Strategies to Help You Sell More Books

1. Create a Facebook business page: http://www.facebook.com/pages/create. Having a Facebook page builds credibility, helps you reach your readers (and potential readers) and gives you a platform on which to control your message and brand.

2. Build a fan base by asking your friends to “like” and share your page. You can also run some cheap ads on Facebook in order to build a fan base.

3. Post consistently, meaning create a schedule and try to stick with it. There are many different thoughts on when you should post to your page. Use Facebook page insights to determine which days and times are most effective for your posts. Each audience is different.

4. Add value to the lives of your fans with your content. Don’t just send out “buy my book” posts. For instance, inspirational pictures or quotes usually do exceptionally well on Facebook and keep people coming back to your page. UPDATE: Check out our value-packed article “Advanced Facebook Marketing Tips for Authors and Entrepreneurs.

5. Setup a Twitter acct: http://www.twitter.com. Also read the FREE “Getting started with Twitter” guide: https://support.twitter.com/articles/215585# .

6. Post your Twitter profile link on Facebook and ask your fans to follow you on Twitter.

7. Also read this fantastic Twitter tips guide by the amazing Derek Halpern.

8. As with Facebook, try to add value to your followers. Offer something unique.

9. Sign up for a Google+ acct: http://plus.google.com

10. Read the “Get Started” guide from Google.

11. Google+ positively affects your author website’s SEO, so +1 your site.

12. 29 Essential Tips

13. Join Pinterest: https://www.pinterest.com/join/register/email/

14. Search for topics in Pinterest that relate to your book. Follow some users and some will follow you back. And here are 10 other tips to get more Pinterest followers.

15. Setup a bunch of “boards.” Have fun and pin items that interest you. Have fun.

16. One of those boards should be “Books Worth Reading.” Add your book along with others that you enjoy.

17. Start a blog.

18. WordPress (self-hosted): The most popular blogging platform, self-hosted WordPress, allows you to have the most control over your content and design. You can setup a WordPress blog quickly and easily through Bluehost. We’ll even help you setup your Bluehost hosted WordPress blog via our step-by-step guide! One of the things I love about a self-hosted WordPress blog is that you can choose from thousands of different “themes” (template-based, easily customizable designs) and install “widgets” that can perform highly valuable functions such as collect visitors’ email addresses (via optin forms) and even encourage social media sharing (via social buttons), etc.

19. Blogger: This is owned by Google, so some experts feel that Google gives Blogger blogs some SEO benefits. I’m not sure if that’s true or not, honestly, but it is a perfectly acceptable platform for blogging. One major problem I’ve noticed with Blogger, however, is that customization is quite a chore and the platform doesn’t offer anywhere near the same amount of flexibility as WordPress. Also, if you use the standard URL that Blogger provides when opening an account, you’ll be using a URL that looks like this: example123.blogspot.com. That’s what they call a sub-domain and it’s not as effective or memorable as a regular domain (example123.com) that you’ll use with a self-hosted WordPress blog.

20. Tumblr: A very user-friendly blogging website, but — like Blogger — difficult to customize. Probably not my first choice as a blogging platform but certainly useful.

21. Get book reviews

22. Write and submit press releases. Pay ATTN to these best practices.

23. Distribute your press release through PRLog (free).

24. Distribute through PR.com (free).

25. There are many other free press release distribution services. If you’re looking for more effective PR distribution with a better reach, we do offer press release distribution services at a very reasonable price.

26. Become an award-winning author by entering competitions. Here’s a list of competitions:

27. Foreword Reviews Book of the Year Awards.

28. National Indie Excellence Book Awards.

29. Next Generation Indie Book Awards.

30. Readers Favorite Contest.

31. The IBPA Ben Franklin Awards.

32. Contact book bloggers and ask for an interview or a guest post. Lists below.

33. Book Blogger Directory.

34. Book Blogger List.

35. Top 50 Book Blogs.

36. Develop an author website or hire a professional to design your author website. We provide an author website design service if you need help.

37. Perform onsite and offsite SEO.

38. Create an about page with a quality author photo and bio.

39. Add social media sharing buttons on your site.

40. Add a media kit to your site. More about media kits later…

41. Use pay-per-click (PPC) to drive traffic to your book sales page and/or author site/blog.

42. Google Adwords (Display Network)

43. BingAds

44. Facebook Ads

45. Twitter Ads

46. Amazon Ads

47. Update your email signature by adding a link to your website and books.

48. Start an email newsletter/mailing list and use one of the following to send emails.

49. Mailchimp (free)

50. Aweber (has great auto-responders and customer service)

51. Constant Contact

52. Run book giveaway events.

53. Offer your Kindle book for free.

54. Launch a Goodreads-hosted giveaway.

55. LibraryThing is another platform for giveways.

56. Take advantage of Author Central, a free program offered by Amazon.com.

57. Host a Q&A using Google Hangouts.

58. Leverage your friends and family… Ask them to help you spread the word.

59. Arrange book signings and provide great customer service.

60. Join message boards. Don’t spam the boards. Be helpful and get your name out there.

61. Setup a virtual blog tour. This is like #32 but you need to take it to another level and actually land “appearances” on several book blogs during a schedule that you create.

62. Design/print business cards to give out. Include your name, email, website address, and book ordering info.

63. Create flyers to give out at book signings and in-person events.

64. Create posters for your book signings. Don’t rely on the venue to do this for you.

65. Bookmarks: Another great marketing tool! Include one in each book you sell in person.

66. Create a book trailer: Writer’s Digest does a nice job explaining how to create a trailer.

67. Donate books to nursing homes, libraries, etc.

68. Become an expert and get free publicity by using HARO (Help A Reporter Out).

69. Create a media kit. Media kits include 8 essential items.

70. Offer a podiobook version of your book (podcast audiobook) or start a podcast.

71. Run special time sensitive sales (create urgency) and promote via social media.

72. Setup consignment deals with your local indie bookstores.

73. Create merchandise such as t-shirts, mugs, mouse pads.

74. Write reviews for other books to get your name out there.

75. Speak at your local library. An idea: Offer advice on publishing as a published author.

 

Before you implement the aforementioned book marketing tips and strategies, you must focus on creating a high-quality book above all else. Your book needs to have an eye-catching cover design; professional editing; proper formatting; and your product description must “hook” the reader. Your book’s price also needs to be competitive. Don’t overprice your book out of the market just because you want to try to make a few extra dollars on each copy sold. We can help you with self-publishing a high-quality book!


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About J.J. Hebert:
Book marketing tips from bestselling author J.J. Hebert

  • Author of two self-published MindStir Media/Amazon.com bestselling books, with over 100,000 copies sold worldwide.
  • Founder of MindStir Media LLC, a top self-publishing company seen on Lifetime, Fox Business, History Channel, Oprah Winfrey Network (OWN), Biography Channel, Bravo & Ovation.
  • Prominent blogger on self-publishing and book marketing.
  • Helped produce hundreds of books for authors nationwide.
  • Provided thousands of publishing consultations. Schedule a free publishing consultation with J.J. Hebert right now if you’d like help with self-publishing your book via our services.
  • Hailed as the “Self-Publishing Guru” by The Good Men Project.

 

Testimonial from author Harold McAdams

alvin stops the bully

“J.J. Hebert, President at MindStir Media and talented staff at MindStir Media: Vision, Leadership and Professional… I am very pleased and happy with your services…

My manuscript, Alvin Stops the Bully: An idea came to me, I wrote it down, and then I re-wrote it. I balled it up and threw it away, until I decided to go ahead … and send it in. I was so hesitant while I was writing to say that “I am writing a book”… Thank you all for believing in my work.” –Harold McAdams, author of Alvin Stops the Bully

 

Peter Strzyz, children’s book illustration review

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Yeah, I love all the illustrations and format. The illustrations really make the story.  I’ve showed it to kids and they’ve  liked it so far…” –Peter Strzyz, author of The Littlest Polar Bear

UPDATE: MindStir Media is currently working on Peter’s second book as well. He recently provided another review: “As a new children’s book author, I found it extremely easy to work with MindStir Media. They make an extremely intimidating process much more comfortable. It’s a one-stop shop for all your authoring needs.”

#1 Amazon Bestselling Author Gregory Brown, editing service review

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“Stephanie (the editor) did an awesome job with the line edits.  I agree with her changes.  I had to also answer some of her questions to make a couple of changes as well…  Thanks so much.” –Gregory Brown, #1 Amazon bestselling author of New Mind, New Body: The Inner Makeover for a New You

Dana Pfeufer, children’s book illustration review

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“Everything is perfect and Beautiful!!! Tell Kathy (the illustrator) she did a wonderful job! We are very happy with everything! Thank you all so much!” –Dana Pfeufer, author of Finding Xanadu

Tanja Huston self-publishing review

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“The entire process of self-publishing was my first rodeo.  Mindstir Media was nothing less than exceptional.  Their team of professional, skilled and friendly staff was evident from beginning to end.  We collaborated so well during the illustration process and the timely, ongoing communication helped move by book way ahead of its anticipated completion date.  Overall, I am extremely pleased with my first book.”  – Tanja Huston, author of Juju’s Big Surprise!

Dionne Bell self-publishing review

 

dionneReferring to the full cover design: “Please forgive me for sounding corny, but I’m actually in TEARS right now.  The wrap-around is absolutely amazing!!! I love it!”

And then, later on in the self-publishing process: “I received the printed copy of Golden Choices on Tuesday evening.  It looks wonderful.”

Dionne Bell, author of Golden Choices